The Matryoshka and Traditional Wooden Toy Museum, opened in 2017, was created to showcase the high artistic and aesthetic qualities of Semyonov folk toys. These products embody the best traditions of folk art, distinguished by expressiveness, conciseness, and optimism of images.

In the modern world, kitsch is often passed off as the traditions of Russian folk art. The museum aims to present authentic samples that convey the spirit of the people and their ideas of beauty.

With an extensive collection of antique toys from the 1950s and showcasing modern products, both traditional and authorial, the museum strives to create a complete representation of the creativity of Semyonov masters.

There is already a museum in Semyonov that partially features matryoshkas and toys. The new museum is intended to complement the missing exhibits and reflect the unique characteristics of Semyonov toy styles.